SMS REGULAR GIVING

Regular Giving by SMS TEXT Platform

Connected™ is an alternative regular giving service to direct debit. The system uses mobile messaging to communicate with donors and take payment of monthly SMS donations.

The appeal is twofold. The system greets a supporter each month with an info graphic message and or plain text communication based around the specific appeal campaign the donor chooses to support. Unlike DD, supporters can opt to SKIP™ a monthly payment, donate (do nothing), or stop.

The supporter is in control. Supporter’s see it that way. Positive effect on donor journey. Engagement up – attrition down. Each message has tangible value.

Since launching in January 2011, Connected has been embedded within numerable fundraising campaigns (April 2013) undertaken by leading charities including NSPCC, UNICEF, WWF-UK and Christian Aid, and to date has processed over £500,000 regular giving SMS donations.
Commenting about the latest high profile charity to start using Connected Steve Hanna, co-founder at Cymba said, “In the same way that Cymba helped pioneer third sector mobile messaging in the early days, working with Marie Curie Cancer Care, we are once again at the forefront in driving the next phase of mobile giving to ensure its ongoing longevity and to help all organisations in the sector to effectively capitalise on its limitless potential.”
Find out if we can help you organisation with regular giving SMS payments by calling our team of friendly experts on 0845 08 29622.

Connected fundraising is highly measurable. Our independent and integrated channel approach now serves over 60% of the UK’s most popular non-profits with mobile messaging and fundraising. We are proud of this. We help charities of all sizes measure their mobile response, recruitment, retention and reactivation.
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